promotingyourmusicprogram – Kathleen Heuer
Though the benefits of music education have been widely documented and study after study continues to affirm these benefits, funding and respect for music education continues to be on the ropes. A bit of savvy marketing could be all it takes to not only rescue our programs, or to preventatively inoculate our music programs against cuts, but to ensure that they thrive for generations to come. In this podcast, we’ll talk to the most fascinating music educators and people in the field about the things we can do to market music education in our own communities. Like it or not, we’re all in sales now. Note: this podcast was originally called Promoting Your Music Program. As of January 2015, the new name is Marketing Music Education. Source:
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